“Installing a water filter is an easy and effective way to instantly improve the overall health and wellness of a home,” added Mellencamp. “Concerns about our drinking water will continue to climb as emerging contaminants like PFAS, a diverse group of 10,000+ chemicals, become more pervasive. Thankfully, awareness of water quality issues and contaminants in the U.S. is significantly higher than 25 years ago. We’re seeing more and more people and families in the U.S. who are choosing to protect themselves from potentially harmful contaminants by using a water filter at home.”
Since day one, we have been at the forefront in protecting U.S. households from emerging drinking water contaminants, from chlorine and chloramines, to lead, pharmaceuticals, herbicides and pesticides, and now PFAS and microplastics. After introducing our first shower filter in 1999, we went on to develop our high performance Rhino® whole house water filtration systems, along with our advanced Claryum® filtration technology for under sink and countertop systems, which removes bad contaminants while preserving the beneficial minerals in water, including calcium, potassium and magnesium. In 2014, we introduced the first ever electric countertop system to filter water at the touch of a button, which evolved over the years and many iterations into our award-winning Clean Water Machine. In 2019, we introduced the first whole house filter certified for the reduction of lead, cysts and PFOA/PFOS, which was awarded one of This Old House Magazine’s “Top 20 Best New Home Products” the same year.
Today, we’re proud to offer a full array of whole house, shower, and drinking water filters to protect homes, including under sink and countertop systems that are tested and certified to remove up to 99.99% of 90 contaminants, including chlorine, fluoride, arsenic, lead, pesticides, PFOA/PFOS, microplastics and more. We’re looking forward to leading the charge in protecting homes with clean, healthy water at home and creating innovative solutions to tackle new contaminants as they continue to emerge – for the next 25 years and beyond.
For a glimpse of the many milestones we’ve achieved over the past two and a half decades, check out the infographic below!
